High-Concept High-Tech Creative Development            

 

Joseph Mauro
President of C2E Transmedia Entertainment

Joe's expertise in web development and social media marketing, guides him in developing a plan for delivering unique and captivating stories across multiple forms of media.

Joe creates the visual edge for the E-Team creative group. His expertise in traditional marketing and promotion provide the "center" on which the company was built.

His strength is in developing national and international marketing programs for major clients. Joe is also responsible for having developed Transmedia and Social Media programs for corporate clients like Pepsi, Dole, GlaxoSmithKline, Chateau Ste. Michelle, Coors, Diageo, and others.

Joe also co-founded The River Group; an entertainment trading card company. Working in concert with licensor, Elvis Presley Enterprises he created, designed and produced the most successful Entertainment Trading Card... 'The Elvis Collection'. Then, working with Apple Corp, London, he followed up with the successful launch of The Beatles Collection. Also, partnering with Jim Shooter of Defiant Comics, Joe created and designed an exclusive series of trading cards for multiple Defiant comic book titles.

Before co-founding C2E, Joe served 20 years as President and Executive Creative Director of GSI Communications developing TV, print and digital for Fortune 500 companies.

Joe has also designed ornaments, greeting cards and Easter Eggs for the White House. Some of his art was selected by the White House and is archived at the Smithsonian Institute in DC.

His creds also include the creation of the Logo and Identity for the Liberty Centennial, a $200 million dollar corporate Sponsorship Program for the restoration of the Statue of Liberty and Ellis Island.